Charity eBay Dunks-Custom Nike Dunks Win 30 Gs
By Rob Brink
TransWorld Skateboarding Business October 2003
nikeskateboarding.com held its first charity sneaker auction on eBay from August 31 to September 6. The auction ended while dozens of sneaker fanatics watched a monitor displayed at the Nike booth on Saturday afternoon during the ASR San Diego trade show.
Up for auction was a one-of-a-kind pair of the Nike SB "Charity Dunk" Los, featuring an eBay colorway (green, red, blue, yellow, and white) and eBay-esque font for the "Nike" logo. The side of the shoe will be numbered "1 of 1," and the Dunks will be custom-made and sized for the anonymous winner.
"We're extremely pleased that this auction has been such a success and generated significant donations for such worthy organizations," said Kevin Imamura, communications manager for Nike Skateboarding. "The funds raised will help provide skaters with quality parks to enjoy for years to come."
The display model for the auction was displayed and shredded in the Nike booth at the ASR show a few moments after the auction closed at 30,000 dollars. The remains of the hand-shredded display Dunks will be shipped to the winner to ensure the authenticity of Nike's promise to only make one pair. All proceeds will be split between the Tim Brauch Foundation (timbrauch.com) and Skaters For Portland Skateparks (pdxskaters.org).